{"id":3565,"date":"2018-04-26T12:38:15","date_gmt":"2018-04-26T12:38:15","guid":{"rendered":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/?p=3565"},"modified":"2018-04-26T12:38:15","modified_gmt":"2018-04-26T12:38:15","slug":"launching-a-start-up-at-imperial","status":"publish","type":"post","link":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/","title":{"rendered":"Launching a start-up at Imperial"},"content":{"rendered":"<p>Earlier this year, I met Christian, a student of Service at The Royal College of Art. What it started as a conversation of business ideas, is now becoming a start-up.<\/p>\n<p>We&#8217;re launching <a href=\"https:\/\/www.goal-bowl.com\/\">GoalBowl<\/a>. This is a breakfast mix subscription, tailor-made to your personal health and wellbeing goals. We match healthy ingredients to your goals based on their key nutrients and health benefits. This results in a tasty bowl made specially for you.<\/p>\n<p>We&#8217;re working following the <a href=\"http:\/\/theleanstartup.com\/principles\">lean start-up approach<\/a>. We make sure that we work close to customers and their needs. With this in mind and with the support of the <a href=\"http:\/\/www.imperialenterpriselab.com\/\">Enterprise lab at Imperial<\/a>, we set our first booth at Sherfield building. We interacted with university stuff and students to learn about their interests in our service.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"904\" height=\"722\" class=\"aligncenter wp-image-3566 size-full\" src=\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg\" alt=\"\" \/><\/p>\n<p>By working closely with potential clients, we&#8217;re able to provide a better targeted product. Getting immediate feedback and impressions from people around you is a great way to start.<\/p>\n<p>If you&#8217;re a student at Imperial, you can participate in our one week trial. Drop your email <a href=\"https:\/\/www.goal-bowl.com\/\">on our website<\/a> and we will follow up with you \ud83d\ude42<\/p>\n<p>You can also follow our startup journey on social media: <a href=\"https:\/\/www.facebook.com\/goalbowlmix\/\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/Goalbowlmix\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/goalbowlmix\/\">Instagram<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this year, I met Christian, a student of Service at The Royal College of Art. What it started as a conversation of business ideas, is now becoming a start-up. We&#8217;re launching GoalBowl. This is a breakfast mix subscription, tailor-made to your personal health and wellbeing goals. We match healthy ingredients to your goals based [&hellip;]<\/p>\n","protected":false},"author":1164,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5598,148187],"tags":[],"class_list":["post-3565","post","type-post","status-publish","format-standard","hentry","category-entrepreneurship","category-life-at-imperial"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Launching a start-up at Imperial - Student blogs - Imperial College London<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Launching a start-up at Imperial - Student blogs - Imperial College London\" \/>\n<meta property=\"og:description\" content=\"Earlier this year, I met Christian, a student of Service at The Royal College of Art. What it started as a conversation of business ideas, is now becoming a start-up. We&#8217;re launching GoalBowl. This is a breakfast mix subscription, tailor-made to your personal health and wellbeing goals. We match healthy ingredients to your goals based [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\" \/>\n<meta property=\"og:site_name\" content=\"Student blogs\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-26T12:38:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg\" \/>\n<meta name=\"author\" content=\"Valeria Cortez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Valeria Cortez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\"},\"author\":{\"name\":\"Valeria Cortez\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#\/schema\/person\/6113af3aeae291b487959e4b1a6c79fb\"},\"headline\":\"Launching a start-up at Imperial\",\"datePublished\":\"2018-04-26T12:38:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\"},\"wordCount\":208,\"commentCount\":1,\"image\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg\",\"articleSection\":[\"Entrepreneurship\",\"life at imperial\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\",\"url\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\",\"name\":\"Launching a start-up at Imperial - Student blogs - Imperial College London\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg\",\"datePublished\":\"2018-04-26T12:38:15+00:00\",\"author\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#\/schema\/person\/6113af3aeae291b487959e4b1a6c79fb\"},\"breadcrumb\":{\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage\",\"url\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg\",\"contentUrl\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg\",\"width\":904,\"height\":722},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Launching a start-up at Imperial\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#website\",\"url\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/\",\"name\":\"Student blogs\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#\/schema\/person\/6113af3aeae291b487959e4b1a6c79fb\",\"name\":\"Valeria Cortez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/47bbc16a17254405518e7babed989207bae9ccff0529b7a5bff6f11cb61dc8c8?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/47bbc16a17254405518e7babed989207bae9ccff0529b7a5bff6f11cb61dc8c8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/47bbc16a17254405518e7babed989207bae9ccff0529b7a5bff6f11cb61dc8c8?s=96&d=mm&r=g\",\"caption\":\"Valeria Cortez\"},\"description\":\"Hi there! My name is Valeria and I\u2019m a MSc student in Business Analytics at Imperial College. I\u2019m passionate about data discovery via beautiful visualisations and analytics \u2026 but I also love dancing, running and exploring new cuisines. More on: www.valeria.io\",\"url\":\"https:\/\/blogs.imperial.ac.uk\/student-blogs\/author\/valeria\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Launching a start-up at Imperial - Student blogs - Imperial College London","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/","og_locale":"en_GB","og_type":"article","og_title":"Launching a start-up at Imperial - Student blogs - Imperial College London","og_description":"Earlier this year, I met Christian, a student of Service at The Royal College of Art. What it started as a conversation of business ideas, is now becoming a start-up. We&#8217;re launching GoalBowl. This is a breakfast mix subscription, tailor-made to your personal health and wellbeing goals. We match healthy ingredients to your goals based [&hellip;]","og_url":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/","og_site_name":"Student blogs","article_published_time":"2018-04-26T12:38:15+00:00","og_image":[{"url":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg","type":"","width":"","height":""}],"author":"Valeria Cortez","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Valeria Cortez","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#article","isPartOf":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/"},"author":{"name":"Valeria Cortez","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#\/schema\/person\/6113af3aeae291b487959e4b1a6c79fb"},"headline":"Launching a start-up at Imperial","datePublished":"2018-04-26T12:38:15+00:00","mainEntityOfPage":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/"},"wordCount":208,"commentCount":1,"image":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg","articleSection":["Entrepreneurship","life at imperial"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/","url":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/","name":"Launching a start-up at Imperial - Student blogs - Imperial College London","isPartOf":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage"},"image":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage"},"thumbnailUrl":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg","datePublished":"2018-04-26T12:38:15+00:00","author":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#\/schema\/person\/6113af3aeae291b487959e4b1a6c79fb"},"breadcrumb":{"@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#primaryimage","url":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg","contentUrl":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/files\/2018\/04\/booth_imp.jpg","width":904,"height":722},{"@type":"BreadcrumbList","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/2018\/04\/26\/launching-a-start-up-at-imperial\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/"},{"@type":"ListItem","position":2,"name":"Launching a start-up at Imperial"}]},{"@type":"WebSite","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#website","url":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/","name":"Student blogs","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/#\/schema\/person\/6113af3aeae291b487959e4b1a6c79fb","name":"Valeria Cortez","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/47bbc16a17254405518e7babed989207bae9ccff0529b7a5bff6f11cb61dc8c8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/47bbc16a17254405518e7babed989207bae9ccff0529b7a5bff6f11cb61dc8c8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/47bbc16a17254405518e7babed989207bae9ccff0529b7a5bff6f11cb61dc8c8?s=96&d=mm&r=g","caption":"Valeria Cortez"},"description":"Hi there! My name is Valeria and I\u2019m a MSc student in Business Analytics at Imperial College. I\u2019m passionate about data discovery via beautiful visualisations and analytics \u2026 but I also love dancing, running and exploring new cuisines. More on: www.valeria.io","url":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/author\/valeria\/"}]}},"_links":{"self":[{"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/posts\/3565","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/users\/1164"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/comments?post=3565"}],"version-history":[{"count":2,"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/posts\/3565\/revisions"}],"predecessor-version":[{"id":3568,"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/posts\/3565\/revisions\/3568"}],"wp:attachment":[{"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/media?parent=3565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/categories?post=3565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.imperial.ac.uk\/student-blogs\/wp-json\/wp\/v2\/tags?post=3565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}