{"id":2483,"date":"2012-11-05T12:18:59","date_gmt":"2012-11-05T11:18:59","guid":{"rendered":"http:\/\/www2.imperial.ac.uk\/videoarchive\/?p=2483"},"modified":"2023-10-26T13:37:59","modified_gmt":"2023-10-26T12:37:59","slug":"promotion-3-the-chemistry-department","status":"publish","type":"post","link":"https:\/\/blogs.imperial.ac.uk\/videoarchive\/promotion-3-the-chemistry-department\/","title":{"rendered":"Promotion: 3 – Chemistry 1981-1985"},"content":{"rendered":"

In “Promotion: 1”<\/a> (March 2010), I mentioned the Civil Engineering and Chemistry Departments. In June 1981 I was asked to take on the task of making a promotional video for the Chemistry Department.<\/p>\n

\"\"<\/a>
The Chemistry Building in March 2002<\/figcaption><\/figure>\n

This was intended to promote all aspects of what the department did and to assist in the recruitment of new students. I also recall it being shown at Open Days which seemed obvious . Two members of the staff were appointed as ‘producers’ so most of the content and the wording of the voiceovers was decided for me. Looking back at the video over 30 years later it has too much in it. The history section seems unnecessary and there’s too much detail in the various elements featured. It runs for nearly 20 mins which is about two thirds too long in todays modern YouTube video world. Leave them wanting more is the theory, not wanting to leave the room as soon as the video has eventually finished! This was one of two videos made for the department, the second being made four years later in July 1985. It’s worth noting that both of these videos were made using our original colour camera. It needed massive amounts of light (as mentioned in the Library video<\/a>) and suffered ‘smearing’ on highlights, the colour itself was none too brilliant either!<\/p>\n