People tend to read a web page differently than they do on paper. This means that the best approach when writing for the web is different from writing for print. A website works best if people can find what they need quickly, complete their task and leave without having to think about it too much.
The guidance on writing for Imperial’s website is based on research into how people read online and how people use the website. You can access this guidance as an online web skills module or through one of the monthly training sessions run by the College.
- Thursday 22 June (10:00-13:00)
- Tuesday 18 July 2017 (10:00-13:00)
To book a place on a session, email News and Digital Content Editor Andrew Youngson